David W. Moore

Mayor Gives Full Backing to Julie Rogers "Gift of Life" Program

The Julie Rogers "Gift of Life" Program .is an initiative that supports free mammograms and access to treatment for women in Southeast Texas. Mayor Moore not only supports this effort through his participation in the programís activities, but he is also a member of the "Gift of Life" advisory board. Started in 1994 by Regina Rogers as a tribute to her late mother, Julie Rogers, a breast cancer survivor, "Gift of Life" is a cooperative effort of Memorial Hermann Baptist Hospitals, the Julie & Ben Rogers Cancer Institute, the University of Texas Medical Branch (UTMB) Cancer Stop Program, and The University of Texas M. D. Anderson Cancer Center.

Personal Involvement in Fundraising and Awareness Activities

In helping to kick off NBCAM, Mayor Moore served as a presenter at Gift of Lifeís 1999 fundraiser, "A Lifesaving Affair," which this year featured breast cancer survivor and actress Diahann Carroll. Pianist Van Cliburn served as honorary chairman. In addition to presentations, awards, and entertainment, the gala event was the occasion for a silent auction of more than 180 donated items or services. Combined with the drawing for a BMW roadster, more than $125,000 was raised for "Gift of Life."

Within city government, Mayor Moore supported two "Gift of Life" breast cancer awareness presentations for city employees. "Gift of Life" also arranged for a mobile mammography van to be stationed for seven days during October at five strategic locations throughout Beaumont to provide free mammogram screenings. During this period private transportation to these five locations was provided for women in need of such assistance.

Results of 1999 NBCAM

"Gift of Life" reached far and wide into the community with its NBCAM observation. Over 2,500 persons were communicated .with through daily and sometimes twice-daily educational outreach presentations during October. In all, thirty-six programs were conducted, including presentations to more than 1,200 young women in high school. And, most important, 233 women received free mammograms with the assistance of UTMBís mobile mammography van.

Services, Follow-Up and Treatment

"Gift of Life" employs a highly coordinated approach to screening for breast cancer through the integration of public and .private resources. Personnel at the UTMB clinic site closest to the woman calling for .a mammogram in Beaumont, Port Arthur, Orange or Silsbee provide the necessary financial screening and render the care .or examinations needed in advance of the mammogram. Patients are referred to the Julie & Ben Rogers Cancer Institute for registration and then directed to the radiologist on staff at Memorial Hermann Baptist Hospital, with the results forwarded to the referring physician at the UTMB local clinic. If additional testing (such as biopsy) is recommended, or if the specialized care of a surgeon is required, the local UTMB clinic sites serve as the referral link to UTMB at Galveston where the necessary procedures are done at low or no cost.

"Gift of Life" has provided almost 1,900 free mammograms for the women of Southeast Texas and has impacted the lives of thousands more through its educational .outreach efforts.

For more information, please contact:

Regina J. Rogers, Founder
Julie Rogers "Gift of Life" Program
telephone: 409/892-1068


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The United States Conference of Mayors

J. Thomas Cochran, Executive Director
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