September 1, 1998

Olympic Mayor, Olympic Legend Announce Mayors' Sports Challenge at NikeTown Store in New York City

WHAT:	In a joint effort to motivate kids and help them develop a life-long passion for running, The U.S. Conference of Mayors and NikeTown have developed the Mayors' Sports Challenge Program. Olympic Gold Medalist Carl Lewis, Salt Lake City Mayor Deedee Corradini, Nike VP of Global Retail Charlie Baker and New York Sports Commissioner Ken Podziba will be joined by 20 New York City school kids to announce the program on Tues., Sept. 1 at 10 a.m. at NikeTown New York City. Following the event, Mayor Corradini and Carl Lewis will stretch with the kids and take them on a one-mile run.
WHO:	Deedee Corradini, Mayor of Salt Lake City; President, U.S. Conference of Mayors Carl Lewis, nine-time Olympic Gold Medalist Charlie Baker, VP of Global Retail for Nike Ken Podziba, New York Sports Commissioner
WHEN:	Tuesday, September 1 9:30 a.m. -- Press set up 10:00 a.m. -- Press conference begins
WHERE:	NikeTown New York City 6 East and 57th Street (between 5th and Madison Avenues)
CONTACT:	Anneli Shearer, Nike Corp. Communications, 212/367-4438 or Chip Brown at The U.S. Conference of Mayors, 202/861-6708

The United States Conference of Mayors

J. Thomas Cochran, Executive Director
1620 Eye Street, NW, Washington, DC 20006
Telephone (202) 293-7330, FAX (202) 293-2352

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